SmartDraw makes creating a planogram easy with built-in templates and symbols you can drag-and-drop onto your layout. A planogram is an important visual merchandising tool that presents the layout of products throughout a brick-and-mortar. For example, you'll often find sugary kid-centric cereals on the bottom shelves while healthy, high-fiber ones will be placed higher. Their lower level placement may even make it easier for children to grab products to add to their parents' carts. SAMPLE PLAN-O-GRAM: DISPLAY C SHELF ONE 18353 Westville Clock 16h x 22'w x 3.75' 26828 Hattie Small Lantern 24h x 9'w 9' 65346-3 Demi Galvanized Spheres Set of 3 6-8-12'd SHELF TWO 11525 Winchester Deer Lantern 12'h x 7.25'w x 7.25' 11542-2 Winchester Vintage Art Trays Set of 2 2.75-2'h x 24-20'w x 15. Nexgen POG is an easy, powerful, affordable and highly user-friendly, cloud based planogram software. However, products on the bottom shelf may be eye-level for children. By continuing to use the website, you consent to the use of cookies. Products placed at eye-level may sell better than products placed on the bottom shelf. In line with its name, this planogram is a textual document with boxes indicating space for various products, and they are then filled with product names. For example, stores will first group all bread-like products in the same aisle and then will often place peanut butter, jelly and other condiments in the same place to help remind shoppers to stock up on those items at the same time. Based on the way products are displayed, planograms can be broadly classified into following types: Text Based Planogram.
#PLANOGRAM EXAMPLE SOFTWARE#
This example was created in ConceptDraw DIAGRAM diagramming and vector drawing software using the Basic Diagramming Solution from the Universal Diagramming area of ConceptDraw Solution Park. Making a planogram is a delicate balance of logical organization such as grouping items in the same category and taking advantage of consumer behavior and psychology to expose them to new or highly profitable products, and increasing sales by using cross-selling techniques and triggering impulse buy behaviors. This example shows the planogram for magazines. Planograms can also serve as a reference when trying to analyze retail performance to identify one of the potential culprits in lower sales. Planograms are sometimes used by manufacturers to suggest optimum display for their merchandise at stores. Store design and visual merchandising work together to organize your store so people can find products, and it helps you place items where they will attract the most attention and tempt customers. Curate, Curate, Curate If you dont have customer data (or want to rely on your own taste), curate pages as collections, then lay them out via a planogram. Placement is important in retail to maximize sales and minimize wasted space. For example, if you sell running shoes and people often buy ankle socks with them, consider placing the ankle socks next to the running shoes in your planogram. A planogram (also known as a plan o gram) is used in retail to show the placement of products on a shelf.
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